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How to sell food safety

Learn the 3 1/2 steps that will massively increase your chances:

get support

being heard

Buy Now

I’ve read a lot about food safety over the years, but How to Sell Food Safety by Nuno F. Soares, was a revelation to me in the simplicity and importance of its message - Bill Marler

Know your role in the Food Safety story

Learn and start applying the
3 1/2 steps

Get everyone on board and a happy end

This e-book explains that you are most likely playing the wrong role in the Food Safety Story and by doing that getting higher levels of frustrations, tiredness and being less effective.

Buy THE e-BOOK Now

Bonus Inside: Book Workshop

(Recorded LIVE)

Praise for How to Sell Food Safety

Here are the opinion of Food Safety Professionals who read the book

Roy Kirby

Partner at FoodsafERM

The book is a practical guide for food safety professionals on effectively communicating on the importance of food safety. The book offers a practical guide for promoting a food safety culture and as such is a useful tool for anyone dedicated to prioritising consumer safety in the food industry.

Bobby Krishna

Senior Food Safety Specialist at Dubai Municipality

Reading this book was a fantastic experience. The direction taken is incredibly valuable for the food safety community, as food safety professionals need to know how to persuade and align food safety with top management and business priorities. This book is a must-read for anyone looking to enhance their influence and impact in the field of food safety.

Dimitrios Katsieris

ISO Standards Expert, Auditor and Trainer

I particularly appreciated how the book conveyed the importance of establishing food safety in a relatable way, using everyday examples. Your book clearly demonstrates that prioritizing food safety not only builds consumer confidence and trust in a brand but can also lead to increased sales in the long run. Thank you for providing such valuable tips on implementing food safety practices within a company. Your expertise and dedication truly shine through in this ebook.

In the e-book you will have examples and train to:

1. Transform tangible into intangible problems

2. Prepare a simple plan

3. Start the plan

Buy Now

Guide your Top Management (and team) through this journey.

How to Sell Food Safety is an insightful yet simple to read guide to help food safety professionals tackle the common challenges faced when introducing and embedding safety into an organisation. At its heart is an approach that focusses on people and behaviours, so critical to food safety delivery, and combines this with useful exercises, examples and tips to gain true organisational commitment. The book compliments technical texts on food safety management and culture and is a refreshing read for food safety professionals.
Alec Kyriakides
Independent Food Safety Consultant and former Head of Technical Operations at Sainsbury’s Supermarkets Ltd.
Buy THE e-BOOK Now

Bonus Inside: Book Workshop

(Recorded LIVE)

Listen to my interview in Food Safety Magazine Matters

I’ve read a lot about food safety over the years, but How to Sell Food Safety by Nuno F. Soares, was a revelation to me in the simplicity and importance of its message - Bill Marler

Buy THE e-BOOK Now

Bonus Inside: Book Workshop

(Recorded LIVE)

This e-book explains that you are most likely playing the wrong role in the Food Safety Story and by doing that getting higher levels of frustrations, tiredness and being less effective.

Praise for How to Sell Food Safety

Here are the opinion of Food Safety Professionals who read the book

Roy Kirby

Partner at FoodsafERM

The book is a practical guide for food safety professionals on effectively communicating on the importance of food safety. The book offers a practical guide for promoting a food safety culture and as such is a useful tool for anyone dedicated to prioritising consumer safety in the food industry.

Bobby Krishna

Senior Food Safety Specialist at Dubai Municipality

Reading this book was a fantastic experience. The direction taken is incredibly valuable for the food safety community, as food safety professionals need to know how to persuade and align food safety with top management and business priorities. This book is a must-read for anyone looking to enhance their influence and impact in the field of food safety.

Dimitrios Katsieris

ISO Standards Expert, Auditor and Trainer

I particularly appreciated how the book conveyed the importance of establishing food safety in a relatable way, using everyday examples. Your book clearly demonstrates that prioritizing food safety not only builds consumer confidence and trust in a brand but can also lead to increased sales in the long run. Thank you for providing such valuable tips on implementing food safety practices within a company. Your expertise and dedication truly shine through in this ebook.

Buy THE e-BOOK Now

Bonus Inside: Book Workshop

(Recorded LIVE)

Guide your Top Management (and team) through this journey.

How to Sell Food Safety is an insightful yet simple to read guide to help food safety professionals tackle the common challenges faced when introducing and embedding safety into an organisation. At its heart is an approach that focusses on people and behaviours, so critical to food safety delivery, and combines this with useful exercises, examples and tips to gain true organisational commitment. The book compliments technical texts on food safety management and culture and is a refreshing read for food safety professionals.
Alec Kyriakides
Independent Food Safety Consultant and former Head of Technical Operations at Sainsbury’s Supermarkets Ltd.

In the e- book you will have examples and train to:

1. Transform tangible into intangible problems

2. Prepare a simple plan

3. Start the plan

Buy Now

Listen to my interview in Food Safety Magazine Matters

ISO 22000:2018

An updated version of the original success e-book published back in September 2018. Now includes additional diagrams and guidance based on what we have learned since then and the new ISO 22000:2018 Handbook published by ISO.

Buy Now

Organizacional Risks

Regardless being commonly identified as one of the most challenging aspects of implementing a Management Systems, managing Organizational Risks is key to business success and sustainability. In the e-book you find a 6 steps framework to simplify and help you manage it.

Buy Now

Food Defense

Is your organization protected from intentional attacks? If you don’t have a Food Defense Program, you are on the wrong side of the food protection curve. This e-book will guide you through the steps to develop a Food Defense Program.

Buy Now

Food Fraud

Where we have food business we may have food fraud. Fraudulent practices has a financial and reputational impact in global food industry. This e-book will guide your through the steps to implement a Food Fraud Mitigation Program.

Buy Now
GET THE FSSC & ISO 22000 BLUEPRINT PACKAGE ->
Start Here

Courses

FSSC & ISO 22000 BLUEPRINT

In one place all you need to take you on a journey to the next level of knowledge on FSSC & ISO 22000.

This 12 steps program includes 12 training sessions videos on key topics of FSSC & ISO 22000. You will also learn directly from the experience of international Top Food Safety Professionals in 12 interviews for each of the 12 topics addressed in the course.

Get the Course

Master Classes

A combination of a training video with a hands-on, editable tool that will make your life easier and save your precious time (starting tomorrow!)

VIDEOS

Tools

One of the most challenging aspects of a food safety program simplified in a single masterclass and tool.

Buy Now

An easy way for Food Safety Professionals manage Organizational Risks. Include free ebook.

Buy Now

Probably is not obvious for you how to implement Food Defense. The MasterClass will change that. Include free ebook.

Buy Now

A step by step process to implement and maintain your Food Fraud Mitigation Program. Include free ebook.

Buy Now

I AM A SLO

The I’m A SLO mindset is the perfect way to start or develop your organization’s Food Safety Culture. It all begins by changing the mindset and elevating everyone to a Saving Lives Officer (SLO).

 

Listen to my interview in the Food Safety Magazine about the I’m a SLO movement ⇒

You are not in the business of checking people or checking records, you are in the business of Saving Peoples’ Lives. 
Become a SLO
Self Development Course

Get Instant Access To Free Audio Book

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